Book Promo 101: Learn the Basics of Book Promotion by Nikki Leigh

by Nikki Leigh
(Shenandoah Valley, VA)

Book Promo 101

I have a number of books I could add, but I'll start with the most recent :)

Book Promo 101 – Learn the Basics of Book Promotion by Nikki Leigh

This is the first in a series to help authors learn how to promote their published work. The author speaks from long experience in promotional and marketing work. She offers her own expertise and she collected quotes from many of the best people in the business when it comes to getting their books "out there" and getting them noticed by reviewers, the press, and readers' groups. The book explores the mentality and process behind promotional work and discusses a wide variety of ways to promote books - many free or low cost techniques. These will appeal to the frugal and budget conscience promoter in each of you.

Book Promo 101 helps you lay a solid foundation for your promotional work and allows you to build your skills. This book was written in a teaching format and has review questions at the end of each chapter. There are many easy ways to promote and easy questions within the pages of this book. More complicated promotional options are included along with more complicated questions to help the author learn, expand their promotional abilities and to experiment with their book promotion.

These topics are discussed –
Develop a Marketing Mind
Is It Ever Too Early to Begin Promotion?
Optimize Elements of Your Book
Do You Need to Hire a Publicist?
Create Your Marketing Plan
What Tools Should Be In Your Press Kit
Create Press Releases For Your Books
Expand Your Area of Influence
Get Your Book Reviewed
Create an Effective Web site
Promotional Items for Your Book
Make The Most of Book Stores
Alternate Avenues to Sell Books
Use Your Blog to Generate Book Sales –
Email and Signature Blocks
Forums and Message Boards

Book available in e-book and print, full details available at www.nikkileigh.com